Sending a Listing eCard to All Liz Moore Agents or a Connections Category

Login to eLMO.
Click on Connections, Email Marketing, Add Campaign.

Give your campaign a name (this is for internal purposes only). Click Next.

Click eCard.

Click on the type of eCard you wish to send.

Custom eCard Starter Template: a template for you to start with if you’d like to create your own eCard (you’ll need a jpg image)
Company eCards: created for you from Marketing (holiday wishes, event invites, etc.).
Listing eCards: eLMO automatically generates an eCard for all of your listings.
Co-op Agent Feedback eCards: eLMO automatically generates feedback eCards for your listings for you to send after an agent has shown your listing.
Broker Open/Property Tour eCards: eLMO automatically generates feedback eCards for your listings for you to send after an agent has toured your listing.

You can preview the style by clicking on the magnifying glass icon.

Select the Style by clicking on the style name.

Make sure you add a subject (this will be the email subject) as well as add some copy to the “title goes here” line.  You can do that by highlighting the phrase and hitting backspace, or just trying over it.

Next, make sure you add content to the body of the email.  You can do this by highlighting the filler text and hitting backspace, or typing over it.  Here you would add any additional details on the home, etc.

After you have your eCard setup the way you like, click the “Step 2: Who” tab at the top.

Next you will select your recipient category from the category dropdown box.
You can select any category you have set up in your Connections.
To send to your entire office, select “ALL LMA Agents” for the necessary office.

Once you have clicked on your category or office list, click Search.
If you would like to send to everyone in your Connections, instead of selecting a category you would click Show All.  Please keep in mind that Connections can only send to 300 recipients at one time.

Once you click Search, your recipients will show in the green recipient box.  If you are sending to an LMA office, it will only show one recipient and that is correct.  That is sending to the group classified email.
You can exclude people who are in the green box by double clicking on their name.  That will move them to the Exclude box.  You can also send to additional recipients at that time by typing their email address in the Additional Recipients box.  They *do not* have to be in Connections for you to do this.

After you have your recipients set, click the “Step 3: Save/Send” tab at the top.

On this screen, you can add an attachment.

You can add a history item for the entire category you are sending to by clicking Add History Items, inserting the info and clicking “Update”.

You can send on a future date by adding the date in the “Send On” box and clicking “Save and Send on Date”.

Or, you can send your eCard right them by clicking “Save and Send Now”.

Once your eCard has been sent, you can go back into Email Marketing and view the log.  This will tell you if your card has been sent.

Go back to Email Marketing and click on the date to the right of your eCard under the “Last Sent” column.

Remember, if you are sending to a Liz Moore office, the email needs to be approved by Liz, Donna, or Tonya.  So, don’t worry if you don’t see it right away.

Also, as the recipient, you get a copy of everything you send.  So, if you are on the list you are sending to, you will get two copies; one as the sender and then one because you are on the recipient list.